Press Release 18 January 2023
“Dood” it your way with Octopus App eLaisee
Earn HK$38 Reward plus Year of the Rabbit Goodie Bag
(Hong Kong, 18 January 2023) As the Year of the Rabbit approaches, Octopus Cards Limited (OCL) is launching an eLaisee feature on Octopus App, enabling users to send eLaisee to their family and friends, by directly “dood-ing” eLaisee from Octopus App to Octopus cards from 19 January till 5 February.
To ensure they can enjoy the convenience of gifting eLaisee this way, users are encouraged to deposit money into their Octopus Wallets in advance. Furthermore, the first 28,888 new Octopus App customers who top up Octopus Wallet directly via a designated bank and save their bank accounts in the Octopus App, can earn a HK$38 reward*. This year, Octopus has partnered with FWD HK to give away the Year of the Rabbit virtual Goodie Bag. Customers can receive the Goodie Bag via the electronic link for the eLaisee, to enjoy a variety of discounts.
Easy Pay ─ Octopus App users can send eLaisee in three different ways
“eLaisee is convenient and environmentally friendly, and has become a major trend,” said Rita Li, OCL’s Sales & Marketing Director. “Octopus App eLaisee has proven very popular with customers since its launch. Unlike other electronic Laisee, Octopus App eLaisee can directly ‘dood’ eLaisee to Octopus cards. Especially as children are used to the ‘dood’ sounds when paying with Octopus cards, users can “dood” eLaisee to children’s Octopus cards, enjoying the fun of sharing eLaisee and New Year blessings.”
In addition, face-to-face scanning of QR codes will come in handy this year. Users can give eLaisee simply by letting their family members, friends and colleagues scan a QR code, and the amount can be customised for added excitement. For relatives and friends who are not meeting up or are travelling abroad, users can also send eLaisee directly through the eLaisee link, sharing Chinese New Year blessings with family and friends. When the recipients receive eLaisee, they can add value to their Octopus cards with just a tap.
Partnership with local illustrator Onion Peterman, to launch Year of the Rabbit greetings stickers
To add a seasonal touch to messaging loved ones over the Chinese New Year, OCL is collaborating with a local illustrator Onion Peterman, to launch a specially designed set of ten adorable Year of the Rabbit greetings stickers. Users can send the festive design stickers and greetings to family and friends together with eLaisee to spread holiday cheer. New stickers are now available for download via this link: https://whatsticker.online/p/648754Im2gu9M/HK/zh
To experience the convenience of sending eLaisee, users can simply download or update their Octopus App on or after 19 January.^
*To learn more about HK$38 “eLaisee” reward, please visit OCL eLaisee website: https://www.octopus.com.hk/en/consumer/mobile-payment/wallet/elaisee/index.html
^Distributing “eLaisee” via QR code and “eLaisee” link is only applicable to Octopus Wallet Plus or Pro (authenticated) holders.
Photo Caption
- Rita Li, OCL Sales and Marketing Director announces the eLaisee feature on Octopus App.
- OCL is launching its festive campaign for Octopus App’s e-Laisee feature, which can directly “dood” e-Laisee to Octopus cards. In addition (a bit too causal to use Plus in press release), users can earn HK$38 eLaisee reward and the Year of the Rabbit virtual Goodie Bag, thus enjoying a variety of discounts.
- OCL is collaborating with local illustrator Onion Peterman to launch a specially designed set of ten adorable Year of the Rabbit greetings stickers, so users can send greetings together with eLaisee to spread holiday cheer.
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