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24 October 2008

Largest Cosmetics Retailing Group to Provide Octopus Service


(Hong Kong, 24 October 2008) Octopus Cards Limited ("OCL") announced today that Sa Sa Cosmetics Company Limited ("Sa Sa") is joining its merchant network and providing Octopus as one of the payment means across Sa Sa's 50-plus outlets throughout Hong Kong, offering consumers an enhanced level of shopping convenience.

To promote the Octopus payment service, Sa Sa is rolling out a special promotion for shoppers when they make purchases with their Octopus. From now until 7 November 2008, consumers paying by Octopus in any of Sa Sa's 54 outlets can get a Sa Sa-branded Garden Spa Hand Cream for just HK$9.90, which is originally priced at HK$22.5!

"We are delighted to have Sa Sa join our extensive network of Octopus service providers. Currently we have over 2,000 service providers across Hong Kong, covering a wide range of sectors," said Prudence Chan, CEO of Octopus Cards Limited. "We will continue to expand our 50,000-plus points of presence in both transport and retail, aiming to make life even easier for the people of Hong Kong."

Simon Kwok, Chairman and CEO of Sa Sa International Holdings Limited, echoed, "We at Sa Sa have always been committed to providing professional and quality service to our customers. By introducing the Octopus service, we hope to offer our customers one of the most convenient payment means, making shopping at Sa Sa more hassle-free!"

About Octopus Cards Limited

Launched in 1997, Hong Kong's Octopus is one of the world's leading and most extensive smartcard payment systems, with over 50,000 readers being used by more than 2,000 service providers across different businesses including transport, parking, retail, vending and kiosks, schools, leisure facilities and access control for residential and commercial buildings. Merchants and Octopus holders embrace Octopus for both its simplicity and its convenience. Today, over 18 million Octopus cards and products are in circulation, and the system handles over 10 million transactions a day, with transaction value exceeding HK$85 million. In recent years, Octopus has started to export its unique experience and technology overseas, offering consultancy services for parties from different parts of the world. Additional information can be found at www.octopus.com.hk.

About Sa Sa International Holdings Limited

Sa Sa is a leading cosmetics retailing group in Asia. Its over 140 retail outlets in Asia sell more than 400 brands of skin care, fragrance, make-up and hair care products including own brands and other exclusive international brands. Over 1,000 well-trained beauty consultants are employed to provide professional services to its customers.

Sa Sa Cosmetics store is the largest cosmetics retail chain in Asia, as ranked by Retail Asia magazine, KPMG and Euromonitor in 2008. As one of the largest sole agents in cosmetics in Hong Kong, Sa Sa represents over 100 international beauty brands in Asia. Sa Sa prospers on its successful and proven "one-stop cosmetics specialty store" concept which aims to provide its customers with the widest range of quality products. Its e-commerce arm, Sasa.com, provides online shopping service to customers as well as a strong marketing tool for the Group. Sa Sa, established in 1978, was listed on The Stock Exchange of Hong Kong in June 1997, and had an annual turnover of around HK$3.45 billion for the year ended 31 March 2008.

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