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26 September 2003 Wellcome Launches Octopus with Discount Coupon Promotion
Hong Kong, September 26, 2003 Wellcome,
Hong Kong's largest supermarket chain, today announced that
Octopus are now accepted in all of its' supermarkets.
On top of credit cards, cash and EPS, the Octopus card is a welcome
addition as an alternative form of payment as part of Wellcome's
commitment to provide its' customers with every convenience
possible.
Douglas Brown, Marketing Director of Wellcome, said "At Wellcome
we strive to provide a range of exceptional products and ensure
an impeccable standard of service to all customers. We are delighted
to add Octopus to our methods of payment not only because they are
growing in popularity – with almost 200 organizations and
merchants accepting them, but also with over 9 million cards in
circulation, it is now a necessary and highly convenient option
for payment that we feel must be offered to our customers, whom
we value greatly."
Cindy Cheng, Sales & Marketing Director of Octopus Cards Limited,
said "We are excited that Wellcome accepts Octopus in its'
241 supermarkets, offering both payment and reloading services to
our cardholders. With Octopus, customers can now buy value-for-money
products at Wellcome in an ultra-convenient way without the hassle
of rummaging through wallets or fiddling for change. Enhancing our
presence in the retail arena has all always been one of
our key goals. With the addition of Wellcome, the number of Octopus-enabled
retail outlets has increased to almost 2,000."
In order to boost public awareness that Wellcome now accepts Octopus
cards as well as encourage and reward customers for trying out this
new method of payment at supermarkets, customers who pay with their
Octopus cards will receive a special set of product discount coupons
with eight great offers – while stocks last.
The offers redeemable upon presentation of Octopus discount coupons
are:
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thirteen dollars off Carlsberg six-packs |
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thirty dollars off First Choice battery chargers. |
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five dollars off four First Choice AA/AAA batteries |
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eight dollars and sixty cents off Sprite Ice/Sprite Super Lemon four-packs |
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half price on Magnum ice-cream bars |
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five dollars and ninety cents off 3x95.5g Frutips blackcurrant/fruit pastilles |
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four dollars and forty cents off 350g Garden saltine family size crackers |
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half price on Mamee instant noodles |
Product offers are valid for four weeks.
About Wellcome
Founded in 1945, Wellcome is Hong Kong's largest and longest-established
supermarket chain. Since 1964, the company has been wholly owned
by Dairy Farm. With a staff of around 5000, Wellcome's network
of over 240 stores in Hong Kong serve more than 13 million customers
every month. Research has shown that six out of ten of Hong Kong's
adult population visit a Wellcome store every week. Wellcome is
committed to maintaining its market- leading position by providing
the largest range of products at the most competitive prices and
to ensuring complete customer satisfaction.
Please visit http://www.dairyfarmgroup.com and http://www.wellcome.com.hk
for more details about Wellcome.
About Octopus
Octopus Cards Limited was established in 1994, with 6 major transportation
companies in Hong Kong as shareholders. Since its launch in 1997,
Octopus has been the world's leading and most pervasive smartcard
payment system. Today, over 9 million cards are in circulation,
with the system handling an average daily transaction of over 7
million, amounting to HK$50 million. Currently, there are over 210
organisations accepting Octopus, covering public transport, parking,
retail shops, vending, schools, leisure facilities and access control.
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