Manager, Marketing (Usage Stimulation)

Job Reference: (Ref: OHL/SAM/2010-054)

Key Responsibilities:

• Formulate and implement marketing strategies for stimulating the spending and usage on both Octopus Payment and Rewards business
• Responsible for end-to-end process of all marketing activities from planning, pre-launch forecast, campaign management to post-campaign analysis
• Assist in budget planning to strive towards the corporate goals
• Manage the co-marketing programs with business partners, liaise with merchants for joint promotions
• Communicate with advertising and media agency, secure supports from external vendors and internal departments to ensure smooth and timely implementation

Requirements:

• Degree in Marketing, Business Administration or equivalent is preferred
• Minimum 8 years’ relevant working experience, solid experience in off-line and on-line advertising is a must
• Strong competence in data analysis, ability to work independently and strong problem solving skill
• Dynamic, self-motivated and a good team player
• Excellent interpersonal and presentation skills
• Possess strong command of spoken and written Chinese & English